8 October Artist Spotlight: Raku October 8, 2019 By Raju Artist Spotlight, News & Spotlights 0 I am a 3-D clay artist and ceramic designer. As a fine arts major at New York University, I have been working with ceramics for over 30 years. My current passion is RAKU Pottery because of the uniqueness of the medium which produces one-of-a-kind spectacular metallic colored pottery. Describe Your Work Several years ago, I created WORDARE, a commercial pottery collection of fine serveware. The inspiration for WORDWARE came to me from my passion for ceramics, design, antique type fonts, and culinary arts. The line was featured in many prestigious retailers including Neiman Marcus, Crate & Barrel, Saks Fifth Avenue, and Fortunoff’s. Many of my unique designs today still incorporated words as I still love vintage letterpress type fonts - words add a lot of creativity to my work as they are very inspiring and powerful. One of my other passions is sea shells and other beach finds. I use these collected items in my work to adorn and add texture to my designs. And of course, beads - I love them and try to embellish many of my pieces with beads to add a special colorful touch to my designs. How did you get started in the crafts business? I have two passions - pottery and marketing. Starting a craft business was a perfect opportunity to combine both! How long have you been wholesaling? My very first sale as a wholesaler was when I was in college at NYU and Brentano's Bookstore in the West Village was my first wholesale customer. What percentage of your business is Wholesale? Retail? Commission, etc.? About 80% wholesale and the remaining is commission work and direct retail. What are your top 3 marketing methods for reaching new buyers? Word of mouth, Instagram & IndieMe. How has IndieMe helped your business? Julie has been great to help me set up my store and to maximize exposure. What advice do you have for new craft galleries? Try new artists even if it's only featuring one new piece. It will help emerging artists get noticed. What advice do you have for new craft artists? Do what you love! Showing 0 Comment Comments are closed.