Tip of the Week: First Ever Virtual Expo

Tip of the Week: First Ever Virtual Expo


Come join us June 3 - 9, 2020
For the first IndieMe Marketplace Virtual Expo! Buyers register for free here.

This is an unsettling time for all of us and especially small business owners like yourself. It is our hope that IndieMe can be a partner with you as you look for ways to keep moving forward towards the future. We are excited to announce the first ever IndieMe Marketplace Virtual Expo! After sharing this concept of a virtual trade show with many of our members, we are happy to report they are excited as much as we are. The pandemic will pass, stores will reopen, people will go shopping and retailers need to be prepared.

This is where IndieMe can help. We know wholesale, having been at this for over 22 years. We know virtual, as that is all we have been, and we know trade shows, having produced and managed over 20 physical trade shows. So as an alternative to physical trade shows we are ready to introduce a virtual expo where Buyers and Artists can attend from the comfort of their homes, saving them money and the time involved preparing for and attending a physical show.

As a company, IndieMe understands and appreciates the value of a traditional trade show, however during such unprecedented times, we believe this Virtual Expo can be a productive and successful option to a physical show for all involved. Together let's focus on the future while we navigate the present.

How does a Virtual Expo Differ from everyday IndieMe Shopping
The main difference is the Virtual Expo is a week long "event" where all attending artists will be offering buyer incentives like show specials, free shipping, debuting new products. During this week long event, IndieMe will be hosting buyer giveaways where buyers attending will be registered in daily drawings to win items like gift cards. In addition, throughout the week we will offer webinars focusing on business development.

During the Virtual Expo, a buyer will login to the IndieMe Marketplace as they currently do. However they will have the choice to shop as they normally do on IndieMe or they can "walk the Virtual Expo" simply by clicking on the Virtual Expo link. Once at the Virtual Expo the buyer will only be able to shop from attending expo artists. Saving to wish lists, adding to carts and ordering will all proceed as they currently do on the IndieMe Marketplace platform.

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